Feb 18, 2025
The website has become the primary point of communication for most customers in today’s digital landscape. For businesses in Dubai, especially, a well-designed and structured website has become necessary. Studies have shown that 75% of consumers will judge a company’s credibility based on its website design, and with the UAE being at the forefront of innovation and technology, businesses can’t afford to avoid the importance of having a modern, innovative, user-friendly and aesthetically pleasing website. Understanding the cost involved is so important for businesses whether to design a new site or to give your current one a rebranding. This blog will give you a detailed idea of the cost of website redesign in Dubai with guidance on how businesses can approach this investment.
Website redesign includes updating existing websites to improve functionality, aesthetics, and user experience. Website relaunch is different from redesign as the prior is to create a whole new website from scratch, and a redesign is more about enhancing the structure, design and usability of your existing website. Redesign aims to make your website more appealing, functional, and aligned with your business goals.
Dubai businesses will access a global customer base, and hence their website has to be more responsive to evolving trends, technology updates, etc. A properly set up website redesign will enhance site speed, mobile responsiveness, SEO compliance and conversion.
Let us discuss some key factors that influence the pricing:
E-commerce or custom-built websites with complex features will cost more compared to a basic informational website when it comes to redesigning. The cost will be higher according to the intricacies of the website’s functionalities when redesigning.
The overall cost will be influenced by the size of the website. A website it a lot of pages, with blogs, product listings, and customer login areas, will require more time and resources to redesign. Larger websites will require extensive content restructuring which will add more to the cost.
A highly interactive website with animations, advanced user interfaces, and high-quality images will cost more compared to a minimalist and clean design. If the customization is more, the more resources and time it requires which drives up the cost.
Optimizing websites during redesign for search engines is a complex process. SEO strategies, content updates, and keyword optimization must be integrated into the redesign to ensure the ranking. Incorporating SEO is a necessity while redesigning a website, but it will affect the cost too.
With the growing prevalence of mobile phone usage, it is imperative to have your site responsive and easily accessible on every device. This means designing in a mobile-centric manner, and therefore, takes more effort and hence costs will be higher.
Now that we understand the factors influencing redesign costs, let’s explore different pricing models for businesses in Dubai:
DIY Redesign: Many businesses go for a DIY approach to save money. Tools like WordPress, Wix, and Squarespace allow users to redesign their websites on their own with minimal technical knowledge. The cost will also be minimal but will be limited to subscription-free. However, a DIY redesign will lack the p[professional touch and might result in an outdated or ineffective design solution.
Basic Redesign (In-House Solutions): Businesses can use an in-house design team or staff for the redesign process. This cost will be mostly covered by salaries, software, and other resources. This might impact the overall quality but will be cheaper than hiring an external team, but it will also take longer and might lack specialized expertise which might affect the quality.
Freelancer Redesign: This is also a cost-effective way to get a freelancer to redesign your website. Depending on the level of expertise and experience of the freelancer, freelancers will charge between AED 5,000 to AED 15,000 for a normal redesign. However freelancers are not likely to offer the same degree of support or scalability as an agency, and communication problems may exist.
Agency Redesign: Choosing a professional Dubai website design company is best for enterprises seeking a high-end, custom-designed site with powerful features. Agencies offer full-service solutions, from design and development to SEO and content planning. The price ranges from AED 15,000 to AED 50,000 or more for a full-fledged redesign, depending on how complex and extensive the project is.
Web design services for small businesses and large scale and redesign can be an expensive process, but investing in them is a necessity for businesses who want to maintain a competitive edge. Here are some reasons to redesigning can be expensive:
Specialized Knowledge: Agencies and high-end freelancers possess the knowledge to build a website that is not just aesthetically pleasing but also functional, secure, and performance-optimized.
Customization: Contrary to the use of pre-designed templates, a website designed specifically is so much work, ranging from wireframing and user research to development and testing.
Long-Term Advantages: A properly designed website can enhance lead generation, customer retention, and general brand credibility. These advantages may justify the initial investment, outweighing the cost.
To optimize your budget, businesses can:
Redesigning a website is frequently linked to a larger company rebranding plan. A website redesign guarantees that the digital presence of a firm undergoing a rebranding is in line with the new brand identity, values, and objectives. A revamp may increase a company’s reputation and attract more potential clients. It’s a chance to stand out in a crowded market like Dubai, convey a novel message, and enhance customer experience.
Website redesign is an investment that offers a significant return on investment. With a well-structured website, you can increase your online presence. Redesigning is done to improve your site’s functionality, SEO performance, etc. With the best website design company in Dubai, businesses can make sure website redesign is a success with a solid foundation for future growth and success.
It can cost around AED 5,000 for basic design and AED 50,000 or more for customizable and complex websites. The cost can vary depending on the complexity of the design.
Around 4 to 6 weeks for basic redesigning and about 2 to 3 months for complex projects.
Relaunch is building the website from the beginning and redesign is when you are updating an existing website design.
To increase the traffic and remain competitive, you will need to redesign your website, which will increase the functionality of your website.
Yes, you can go for a DIY design platform, or hire a freelancer for the same.
